All of us at EFI are relentlessly focused on just one thing: the growth and success of the print business. That’s why tens of millions of print professionals worldwide turn to EFI to fuel their success.

Our 3,000+ worldwide team members prove our commitment to you every day by developing breakthrough technologies for the manufacturing of signage, packaging, textiles, ceramic tiles, and personalized documents, with a wide range of printers, inks, digital front ends, and a comprehensive business and production workflow suite that transforms and streamlines the entire production process, increasing your competitiveness and boosting productivity.  

As Business Development Manager, Nozomi (BDMZ) you will lead and develop from our office in Castellón (Spain) the overall promotion of Inkjet Digital Printing category within the Packaging segment by evangelizing the value proposition of Nozomi within our corrugated customer’s market. Your responsibility is to prospect and assist with developing the market for the Packaging Segment while driving demand (volume) to our MIF.

What you will do and what will be your scope:

• Engage with Nozomi customers and drive demand from analog printing to digital (Nozomi) while evaluating key variables to enable customer success and volume growth
• Work with customers to develop customized breakeven analysis, to understand the economics of digital printing and drive business from analog to Nozomi
• Execute training sessions with customers’ sales teams on selling the value of digital
• Support customers marketing campaigns around digital printing
• Professionally present digital growth opportunities, success cases, provide training and best practices to clients
• Identify blockers to customers success and provide innovative solutions to overcome them
• Track success of programs and critical evaluate best methodology for improvement of customer success
• Support the Sales team in day-to-day marketing activities
• Create and develop innovative ways to communicate EFIs digital printing technology message and promote products and services to potential and existing customers, driving customer success, and adoption of digital printing solutions
• Specialist and consultant pursuing opportunities and cultivating relationships with key partners in complex Information Technology environments
• Educate and excite customers on the benefits and differentiators of our available professional services to drive sales growth
• Define and Align from application perspective corporate communication to brand owners and agencies
• Deploy sales/marketing strategies in tandem with business and marketing department for existing clients
• Evaluate from customer perspective the effectiveness of all marketing activities
• Consistently exceed goals and expectations and contribute to our team-oriented culture
• Create questionnaires and surveys
• Generate reports that analyze competition and customers
• Goal driven and team based continuous improvement project management and tracking

What do you bring for this role?

• Minimum of 5 years’ experience in Marketing & Sales
• Prior experience successfully leading business development capacity
• Digital printing experience preferred
• Understanding of basics of financial and breakeven modeling
• Solid background in corrugated/packaging industry
• Printing Industry – Ideally, this individual will have some previous experience in the Printing arena, which could include a wide variety of categories — packaging Printers, Consumables Companies
• Digital Printing & Color Management, Good technical knowledge
• Inkjet Packaging Portfolio – Previous experience with Inkjet Packaging would be a plus
• Ability to express ideas clearly both verbally and in writing (communication excellence)
• Intellectual horsepower (highly creative and strategic)
• Organized and attention-to-detail (strong tactical execution, prioritizes accordingly)
• Customer service orientation with keen sense of urgency (leads through influence)
• Organizational skills to continuously prioritize competing requests (bias for action)
• Strong relationship management and interpersonal skills (high EQ)
• Influencing skills (proven ability to persuade others towards an idea or goal)
• Translates core business strategies into actionable initiatives (service orientation)
• Listening skills (listen first, then respond)
• Highly resourceful (stretches people and money, compresses time)

Your personal skills

• Collaborative
• Flexible and agile with ability to multi-task
• Self-directed/motivated
• Committed to serving others and “doing good”
• Problem solver/results orientated
• Enthusiastic, finds the solution
• Tenacious work ethic, keen sense of urgency
• High integrity and trustworthy
• Intellectually curious
• Selfless, ego in-check
• Team player
• Business development & Marketing mindset
• Customer/partner focus
• Proven ability to lead, build trust, and be highly credible across all levels of organization